Ken Griffin is the CEO of the Australian Primary Health Care Nurses Association. Ken has more than 20 years of health sector experience in marketing, policy, corporate affairs, advocacy and change management. His background includes time working in consultancy, global pharmaceuticals, logistics, life-sciences in Australia, New Zealand, and Europe.
Workforce Attraction & Retention
The aged care sector faces a complex web of challenges when it comes to workforce attraction and retention. One of the primary challenges is the increasing demand for skilled professionals amidst a shortage of qualified workers. As the ageing population grows, there’s a pressing need for more healthcare providers, nurses, and support staff, putting immense strain on recruitment efforts. Additionally, the demanding nature of the work, can lead to burnout and high turnover rates among aged care workers. The industry must also contend with issues related to competitive compensation and perceived limited career advancement opportunities, which can deter potential employees and cause existing ones to seek better prospects elsewhere. These multifaceted challenges require a comprehensive approach, including improved training programs, better working conditions, and enhanced recognition for the vital role that aged care workers play in our communities.