Lisa Samuels


Conference Dinner

Friday 14 October 2022


Speaker Bio

Lisa joined HESTA in July 2015 and holds the role of Chief Experience Officer. Lisa and her team are responsible for strategy, brand, marketing, customer and employee experience, and people and culture.

Prior to joining HESTA, Lisa worked for a number of industry super funds and has more than 20 years’ experience in the financial services sector. She is passionate about customer experience and building strong, sustainable brands that deliver on their promises to customers. 

Lisa was awarded a Women In Super Global Dialogue scholarship in 2010 and a FEAL Melbourne Business School Masters scholarship in 2011. Lisa was also the inaugural South Australian Chair of the Mother’s Day Classic, an annual fun run and walk raising funds and awareness for breast cancer research. 

Lisa holds a Bachelor of Applied Economics, Graduate Diploma of Marketing and a Masters of Organisational Leadership. She is also a Graduate Member of the Australian Institute of Company Directors (GAICD) and a director of FEAL and Industry Super Australia.